Introduction to Mass Communication

Course is intended to foster the intelligent appraisal of print media, radio, film, television, and new media, and to track their historical development, structures, roles, and functions in our society and others throughout the world. The media are analyzed in terms of their manipulative powers and role in the development of our environment. Materials reviewed include newspaper reports, press releases, newscasts, advertising copy, films, television broadcasts, social media, and new media. Communications majors may explore specific areas of concern for employment and/or college transfer. Offered: Fall